Landing Page Optimization: 22 Best Practices That Every Business Should Know

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Discover how to transform your landing page into a powerful tool that converts more of your traffic into customers.
You’re spending a huge chunk of your marketing budget on driving traffic to your website through Google Adwords, SEO, Facebook, content marketing and more. But what happens when those people get to your website? The reality is that most of them will leave your website without taking any action and never come back. If you’re not focusing on how to convert more of that traffic into leads or sales then you’re probably throwing a lot of your marketing money down the drain.

In this guide, we provide 22 best practices that could help you turn an ordinary landing page into an outstanding one, which converts more traffic into profits.

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