Click. Click. Click. Tick-tock. Tick-tock. Tick-tock. That’s the sound of an unproductive day passing by.
If you think November is too early to be dreaming of sugarplum fairies and hanging the stockings with care, then consider this your official warning: this post is heavy on […]
Everyone makes mistakes. Even (especially?) marketers. Usually, we learn from them and move on with our lives, maybe escaping with just a touch of public shaming. But what happens to […]
Think about everything you’ve bought in the last six months, specifically the big purchases. When was the last time you didn’t start a shopping trip with a Google search? If […]
Brands use social media for a lot of things: to distribute content, to share news, to provide customer service. And sometimes, brands use social media for jokes, burns, and unmitigated […]
The robots are coming here. We know — we’ve been over this. Messenger and live chat are quickly becoming customers’ preferred methods of communication. And for both, bots are often […]
Wanna see something scary?
Not long after I began working at HubSpot, my manager introduced me to a term that was new to me: analysis paralysis.
You’ve probably heard some buzz about Facebook Messenger of late, but most brands still don’t understand how to leverage it effectively. With 2.4 billion messages exchanged between businesses and people […]